Ban on junk food and vape adverts proposed by Liverpool City Region
Liverpool City Region proposes a ban on junk food and vape advertising on publicly owned assets to promote healthier lifestyles.Summary
Mayor Steve Rotheram is proposing a ban on advertising for junk food, sugary drinks, and vapes across the Liverpool City Region. The initiative aims to utilize the combined authority’s powers to promote healthier advertising on public infrastructure like trains, buses, and ferries. Rotheram highlighted that children are disproportionately exposed to harmful product advertising, particularly in poorer communities where childhood obesity rates are significantly higher. He believes public assets should prioritize public health over profit. Research from the University of Liverpool supports the plan, emphasizing the importance of early intervention in shaping children’s dietary habits. The proposal will be discussed at a combined authority meeting on Friday.
(Source：Google News)
