40% of young adults in the Netherlands smoke or vape, survey reveals
A survey reveals 40% of Dutch young adults smoke or vape, with social media playing a significant role in tempting them.Summary
A recent survey by financial comparison platform Independer and Q&A found that 40% of 18- to 29-year-olds in the Netherlands smoke or vape, making them the highest-use age group. This contradicts the expectation that this generation would be smoke-free. A key factor is social media, where 33% of young adults reported feeling tempted to smoke or vape after watching related videos, which are often presented in an appealing way despite nicotine's addictive nature. The survey also noted that 28% of young social media users had purchased cigarettes or vapes through these platforms, a practice banned since 2023. Additionally, research from current affairs program EenVandaag highlights the rising trend of snus and nicotine pouch use among youth as an alternative to smoking or vaping, with about one in three young people knowing a user.
(Source：Iamexpat)
